Brand Storyteller- District Office

Title: Brand Storyteller

About You:

You excel at making connections with people, motivating and inspiring them, building buy-in and
engagement, and persuading people to take action to achieve results.
You are a natural persuader, communicator and storyteller.
You are fast paced and thrive when you have multiple, interesting challenges on your plate, plenty of
puzzles to solve and urgency to get things accomplished.
You enjoy being a key part of a strong, positive and closely-knit team that you can lean on for support,
collaboration and share in each other’s success. You also have a great sense of fun.
You have a strong commitment to building something with excellence, achieving results and the
opportunity to build a function from strategy all the way through to execution.
You are thoughtful, disciplined and detail-oriented. When given a task you ensure that the task is
completed in accordance with quality standards.
You have a self-confident, extroverted style and you are flexible and adaptable making it easy (even
interesting) when you need to change gears on the fly.

About Us:

Established in 1874, we have grown to 21 schools, serving over 10,000 students with over 50+ languages
spoken by our students. Our organization is centered around our values and beliefs that our students are
confident self-advocates with interpersonal and critical thinking skills who productively and innovatively
make a positive impact in their current and future communities.
We are proud of the family-like culture that permeates our system. Our system boasts award winning
faculty and principals, high achieving students, signature programs and unparalleled parental and
community support.
We take our mission and vision seriously and we are committed to inspiring excellence in every child and
every adult so that our students are prepared to embrace the opportunities of tomorrow.

Who We’re Looking For
Minimum Qualifications

• Bachelor’s Degree in a related field and relevant experience related to area of assignment is

required; and/or 3-5 years of storytelling, brand management experience and digital
marketing.

•  Exceptional written, verbal communication and storytelling skills
•  Proficient in all social media platforms with knowledge of/and analyzing of recent trends
•  Strong organizational and time management skills
•  Knowledge of relevant federal, state, and local laws, as pertain to public education, media

and communication

•  Ability to communicate clearly and concisely to a wide range of audiences in diverse

situations through a variety of media

• Proficiency with various technology systems used for analysis, reporting, and data

collections (i.e. Google Analytics, Sprout Social, Meta Business Suite, and other social media
management systems)

• State of Arizona Identity Verified (IVP) Fingerprint Clearance Card

ESSENTIAL FUNCTIONS:

(Essential functions, as defined under the Americans with Disabilities Act,
may include any of the following tasks, knowledge, skills, and other characteristics. This list is
ILLUSTRATIVE ONLY, and is not a comprehensive listing of all duties and responsibilities performed
by the incumbents of this class.)

About the Role:

The Brand Storyteller will be a brand ambassador that brings excellent storytelling and communication
skills along with the capacity to influence engagement both internally and externally. This individual will
maintain a successful brand and image that attracts new parents, employees and retains current
employees and families in our district. This individual will also create, develop, execute, and analyze
content and digital marketing campaigns on a variety of mediums.
We’re looking for someone who is an active collaborator, organized, highly motivated, visionary and
successful storyteller. Someone who is bold and talented, who can bring something creative and
different to our approach - someone who is going to help us take our branding and outreach to a whole
new level.
This is a rare opportunity for an individual to step in and be a part of transforming an organization's
outcomes and student learning environments.
Why the Role exists:

Responsibilities and Deliverables:

• Create stories that are used to communicate the brand’s values, history, and mission in order to

connect with all stakeholders through various mediums (print, digital, video)

• Communicate with Tempe Elementary stakeholders for the purpose of informing and/or

presenting information through various mediums (e.g. assisting with developing electronic and
printed publications, assisting with web development, writing content, e-mails, assisting with
designing and enhancing web pages, social media, assisting with creating videos, taking
photographs, creating blogs, etc.)

•  Develop and analyze social media and website engagement
•  Manage social media KPI’s and Google Analytics reporting
• Engage with customers on social media and other interactive platforms with professionalism and

integrity

• Assist with managing, writing, and executing outbound campaigns of paid and organic digital

prospect strategies, including search, social, optimization efforts and campaign analysis to meet
and/or exceed campaign goals

•  Collaborate with schools and Enterprises to ensure brand consistency and uniformity of visual

assets across all communications platforms

•  Build and cultivate relationships with faculty, students, and staff to encourage and share

community made marketing content

•  Promote a positive image of the District by participating in district promotional events within the

community and at Tempe Elementary schools and facilities

•  Other duties as assigned

AREA OF FOCUS: Strategic Partnerships & Communication, Community Confidence
Enterprise
SALARY: $65,000 - $75,000
WORK YEAR: 12 Months
REPORTS TO: Director of Communications
DATE: July 2026