Job Purpose
Coordinate and implement marketing, branding and communication initiatives that strengthen the company’s brand presence and support business objectives. The role is responsible for digital and print marketing, social media, brand consistency, website content, events, promotional activities, marketing reporting and budget monitoring, while working closely with internal stakeholders to deliver effective and consistent marketing activities.
Responsibilities
- Digital Marketing Campaigns Planning
- Social Media campaigns, scheduling, monitoring and reporting Facebook/Instagram/LinkedIn
- Printed Media & Advertising
- Oversee internal and external communications to ensure brand consistency and relevance
- Marketing and Branding - Standardization and implementation of branding guidelines
- Website maintenance & updates.
- Events, launches, field days, etc.
- Promotional items and signage
- Branding & marketing reports
- Monitoring Expenses vs Budget.
- Develop and implemented strategic marketing and communication plans aligned to company goals.
- Led brand-building initiatives, increasing visibility through innovative campaigns.
- Managed the marketing budget, delivering cost saving.
- Direct high-impact national events.
- Collaborate cross-functionally with sales, product development, and agronomy teams.
- Handled crisis communication to uphold brand integrity.
- Implement performance metrics and KPIs to evaluate campaign effectiveness.
- Standardised marketing processes and tools to improve efficiency.
- Managed media relations, PR, digital content, adverts, and print media outputs.
Requirements
- Tertiary qualification in Marketing/Media/Brand Marketing.
- Driver’s License and ability to travel for work as needed.
- Working knowledge of CANVA, Powerpoint & Microsoft Office and Excel.
- Customer service orientated with high working standards
