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Junior Brand Strategist

Hyphen Creative
1 day ago
Full-time
On-site
Cape Town, South Africa

Introduction

We’re Hiring: Brand Strategist (Junior) – Join Hyphen Creatives!

Are you a strategic thinker with a passion for branding, consumer behavior, and marketing innovation? Do you have a knack for turning insights into impactful brand strategies? If so, Hyphen Creatives is looking for you!

About Us:

At Hyphen Creatives, we don’t just market brands—we craft experiences, shape narratives, and build deep connections between brands and their audiences. As a multi-award-winning agency, we specialize in omnichannel marketing, shopper engagement and brand strategy that drive real impact.

 

Duties & Responsibilities

The Role:

As a Brand Strategist, you will lead the development of brand positioning, campaign ideas, and marketing strategies that drive meaningful business results. Your role will involve deep research, creative problem-solving, and collaboration with both internal teams and clients to develop innovative strategies that drive business growth.

Key Responsibilities:

  • Conduct market research and consumer insights analysis to inform brand strategies
  • Develop compelling brand positioning and messaging frameworks
  • Identify trends, opportunities, and challenges in various industries
  • Transforming strategic thinking into visually compelling presentations.
  • You will collaborate closely with creative teams and directly engage with clients, taking full ownership of the strategic process from conception to pitch.
  • Support in crafting omnichannel marketing and activation plans

Who You Are:

  • A strategic thinker who thrives on solving complex brand challenges
  • Analytical yet creative—you can balance data with big ideas
  • A strong communicator who can sell ideas and inspire confidence
  • Passionate about branding, storytelling, consumer behaviour and shopper marketing
  • Experienced in developing marketing strategies (agency experience is a plus!)

Desired Experience & Qualification

What we need from you to be considered for this position:

  • Matric/Grade 12
  • A degree in marketing, brand strategy, or any related field will be advantageous
  • Experience in brand strategy is a plus!
  • 1-2 years marketing experience
  • Valid drivers’ license
  • Amazing PowerPoint skills
  • Experience leading client meetings

Package & Remuneration

What We Offer:

  • A dynamic, fast-paced environment where creativity meets strategy
  • The chance to work with leading brands across industries
  • Career growth opportunities in a thriving, innovative agency
  • A fun and collaborative team that values fresh thinking and bold ideas
  • Hybrid working model: 3 days at office, 2 days at home
  • Salary is market related. 

Interested?