Content Specialist (Strategic Branding)
The Branding JournalTo continue our growth, we’re looking to add a freelance Content Specialist to our editorial team.
About Us
The Branding Journal is the trusted media platform and learning hub for strategic branding. We bring practitioners, business leaders, and creative professionals the insights, frameworks, and expert perspectives they need to turn brand strategy into confident action. Trusted by over 50,000 readers and cited by Forbes, HubSpot, and The Guardian, we set the standard for accessible, authoritative branding content.
The Position
In the position of a Content Specialist, you will work directly with our Head of Content. Your tasks include writing articles about branding strategies and concepts, preparing in-depth case studies, and conducting interviews with industry experts.
The position is location-independent (remote) and will be remunerated at a competitive hourly rate.
Our Approach to AI
At The Branding Journal, we’re transparent about how we use technology. AI is a tool in the service of human creativity and editorial excellence, not a replacement for it. Our content specialists are researchers, storytellers, and strategists who develop original ideas, conduct interviews, and craft narratives grounded in authentic expertise.
Where AI enters our process is in quality assurance: checking structural clarity, testing tone consistency, validating facts, and refining language. In an industry saturated with generic, AI-generated content, we stand apart by investing in real expertise, original thought, and insights that come from human experience.
Job Requirements
- Native English speaker or bilingual
- You have previous working experience or relevant studies in the field of marketing/branding
- You write clearly, persuasively, and with confidence
- You can explain complex concepts in simple words without dumbing them down
- You’re genuinely interested in branding, strategy, and business
Why Should You Work With Us?
- Start-up culture
- Competitive rates/hour
- The chance to enhance your CV with relevant industry experience
- The possibility of earning an additional income remotely