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Brand Strategist - Marketing Coordinator (Paarl)

Top Recruitment
3 days ago
Full-time
On-site
Cape Town, South Africa

Introduction

If you’re ready to take a brand beyond just “marketing” and turn it into something meaningful, visible, and globally recognised — this is your opportunity.

 

Who You Are

  • Creative but structured — you can dream and deliver
  • Detail-oriented without losing sight of the bigger picture
  • Comfortable working across teams and levels
  • Curious, proactive, and always looking for a better way to do things

Why This Role?

  • You’ll help shape a global brand in a highly technical, innovative environment
  • You’ll have real ownership — not just execution, but influence
  • You’ll work with a team that values quality, creativity, and forward thinking
  • You’ll be based in Paarl, surrounded by one of the most inspiring settings in the country

Duties & Responsibilities

The Opportunity
You’re not just a marketer. You’re a storyteller, a strategist, and someone who knows how to turn ideas into impact.

A cutting-edge technology company in Paarl is looking for a Brand Strategist / Marketing Coordinator to help shape and amplify its presence on the global stage. This is your chance to take a technically strong, innovation-led business and translate its story into something compelling, consistent, and impossible to ignore.

If you enjoy owning both the thinking and the doing — this role is for you.

What You’ll Be Doing

\uD83C\uDFAF Shape the Brand

  • Turn market insights and customer understanding into a clear, differentiated brand position
  • Define and refine the brand voice, tone, and identity across all platforms
  • Keep a close eye on competitors and spot opportunities to stand out

\uD83D\uDE80 Drive Campaigns That Land

  • Conceptualise and execute campaigns that support product launches and brand growth
  • Own and grow the LinkedIn presence and broader digital footprint
  • Create content that connects — from social posts to website updates and presentations
  • Support visual storytelling through video and digital assets

\uD83D\uDCCA Make Data Work for You

  • Use analytics, SEO, and marketing tools to continuously improve performance
  • Track what’s working (and what’s not) and adjust strategy accordingly
  • Turn numbers into insights and insights into action

\uD83E\uDD1D Bring the Brand to Life Internally

  • Align internal communication with the external brand
  • Support internal initiatives and help build a strong, unified culture

Desired Experience & Qualification

What You Bring

  • 5–10 years’ experience in brand, marketing, or digital roles
  • Fluent in both Afrikaans and English (non-negotiable)
  • A strong grasp of digital marketing, branding, and campaign execution
  • Confidence working across both strategy and hands-on delivery

Your Toolbox

  • Marketing analytics & automation tools (e.g. Google Analytics)
  • Social media management platforms
  • WordPress / WooCommerce (or similar CMS platforms)
  • Adobe Creative Suite (InDesign, Illustrator, Photoshop, Premiere Pro, etc.)
  • Canva, presentation tools, Microsoft O365

Bonus if you enjoy photography, video, or visual storytelling.

Package & Remuneration

up to R750 000 pa depending on experience