Content Specialist Employer Branding

Help us, as a Content Specialist Employer Branding (internal Content Specialist), to shape how the world sees Enza Zaden, from the inside out. We are looking for someone who loves stories, branding, and a good creative challenge. Someone who gets excited about turning culture into content, and content into connection.

This is not a keep the engine running kind of role. It is a new role. Which means there is room to build, experiment, and make things your own. You will be the voice behind our employer brand, translating who we are into stories that attract the right people, and make them want to stay.

Why this role matters

• You will be laying the foundation for our global employer brand: from defining our content strategy to creating the first stories that bring it to life. You’ll shape the plan, but also make it happen.
• You will be working cross-functionally, connecting all the dots between culture and careers.
• You will have creative freedom within our employer brand to develop campaigns, formats, and ideas that stand out, and actually work.

What you will be doing

• Creating content and campaigns that bring our Employer Value Proposition (EVP) to life, both online and offline.
• From social storytelling and digital campaigns to real-world activations like career fairs, campus events, and internal campaigns. You will make sure our brand comes to life wherever people meet us.
• Planning and running employer branding campaigns that support our hiring needs and long-term goals.
• Managing our content strategy across LinkedIn, Glassdoor, Instagram, and other key platforms.
• Launching employee-led storytelling and ambassador programs.
• Supporting and training recruiters and hiring managers worldwide on how to use our EVP in storytelling, social media, and candidate conversations.
• Helping colleagues become confident brand ambassadors, ensuring our story is told consistently and authentically everywhere.

Who you will be working with

You will be part of the Communications team, reporting to the Brand Manager. You will work side-by-side with Recruitment, HR, and the Digital Channels Manager, plus a bunch of enthusiastic colleagues who love sharing what they do. Your home base is Enkhuizen, with a hybrid setup possible depending on team needs.

What you bring

• Experience in content creation, branding, or communications.
• A solid sense of storytelling, you know how to turn a strategy into scroll-stopping content.
• You understand how digital channels work and what engages people.
• You are comfortable juggling multiple projects and stakeholders.
• You think in ideas, not just deliverables, and you are curious to test what works.
• You write fluently in English and are not afraid to give things your own twist.

Soft skills count just as much. You are collaborative, curious, and proactive. Someone who likes to make things happen, not wait for instructions. You are a builder, not only a maintainer.

About Enza Zaden

With more than 3,000 passionate team members across the world, we're on a daily mission to develop the finest vegetable varieties. Our goal? To deliver seeds with that special something: vegetables with better taste, better yields, and better resistance. On our mission to feed the world, we challenge ourselves to gain deeper insights and find the next breakthrough. We grow and innovate together, and everyone’s contribution is valued. Throughout our 86 years, our family values, passion, independence and our focus on innovation have truly set us apart. Over 480 million people eat our vegetables every day, something we are very proud of! Our passion isn't just a trademark; it's our driving force, propelling our rapid growth. If you're ready to explore your potential and thrive in a supportive environment, we welcome you to develop your talents with us. The combination of entrepreneurship, initiative and a healthy dose of determination has made Enza Zaden great and brought us where we are today. Enza Zaden is and always will be in motion: in the past, present and future.

What you can expect from us

As a family-owned company, we believe in helping you grow, in your career and beyond. We offer:

• Flexible working arrangements
• 25 vacation days (plus the option to buy more)
• A paid vitality day, because energy matters
• Laptop + smartphone
• Development opportunities and leadership programs
• Employer-sponsored retirement plan

Join us for a career that grows with you! Are you curious to know more about Enza Zaden click on this link to our website. 

Get in touch 

Apply now using the application button. You will receive an automatic confirmation of your application within minutes, and we will respond to your application within 10 working days.  

Do you have any questions about our application process? Please feel free to reach out to: 

Sandra Hoeneveld, Corporate Recruiter s.hoeneveld-blekkink@enzazaden.nl

Good to know 

• This position cannot be filled on an interim basis; 
• Enza Zaden is an equal opportunity employer and does not discriminate based on background, identity or personal characteristics.