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Branding and product specialist

3CIndia
Full-time
On-site
Pune Division, Maharashtra, India
₹250,000 - ₹350,000 INR yearly

🎯 Role Summary

Assist in end-to-end product lifecycle—from brand strategy and packaging to market launch and performance analysis. This junior position supports cross-functional teams and gains hands-on experience in branding, product management, and customer-facing initiatives.

🔑 Key Responsibilities

Branding & Marketing

  • Help develop and implement brand strategies that align with company goals and product positioning reddit.com
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  • +14userpilot.com
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  • Conduct competitive research and market trend analysis to refine brand messaging and visuals .
  • Assist with creation/review of marketing materials—packaging, social posts, ad copy, banners, etc.—ensuring brand consistency .
  • Monitor brand KPIs such as awareness, sentiment, and engagement; propose improvements.

Product Support & Management

Cross-Functional Collaboration

  • Work collaboratively with teams in marketing, product development, sales, and customer support to align strategy and execution userpilot.com
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  • Support sales with up-to-date product presentations and collateral expertia.ai
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  • Assist in coordinating product events—launches, webinars, demos.

✅ Requirements

  • Bachelor’s degree in Marketing, Business, Communications, English, or a related field.
  • 0–2 years of experience in marketing, brand support, product support, internships, or fresh graduates.
  • Excellent writing and verbal communication skills.
  • Analytical mindset with basic skills in research, trend tracking, and data interpretation.
  • Familiarity with digital marketing tools, CRM, CMS (e.g., WordPress) and MS Office.
  • Highly organized with strong attention to detail and task management.

🚀 Preferred (Nice-to-Have)

  • Basic understanding of SEO, branding principles, or product marketing.
  • Experience with design software (e.g., Canva, Adobe Creative Suite).
  • Prior involvement in product launches, branding campaigns, or content creation.
  • Knowledge of product development methodologies (Agile, Lean startup).
  • Understanding of analytics platforms (Google Analytics, social insights).

🌟 What We Offer

  • Structured training and mentorship across branding and product disciplines.
  • Exposure to multi‑departmental collaboration and strategic projects.
  • Opportunity to build a strong foundation for future roles like Product Manager, Brand Manager, or Marketing Specialist.
  • A growth-oriented, supportive environment with clear progression paths.