Brand Manager

The Brand Manager will be responsible for building, scaling, and maintaining a strong, consistent brand presence across multiple businesses, founders, and corporate entities. This role will own brand narrative, positioning, creative direction, and organic brand growth across digital and offline channels, working closely with founders, leadership, and external agencies.

Key Responsibilities

• Own overall brand strategy, positioning, and voice across all business lines and leadership brands
  
• Ensure consistent, premium, and credible branding across campaigns, content, decks, websites, social media, and offline assets
  
• Lead creative direction and storytelling for consumer, partner, and corporate audiences
  
• Manage founder branding and thought-leadership narratives in collaboration with founders
  
• Drive organic brand growth across social platforms through strong content and storytelling
  
• Own corporate communication narratives, announcements, and key messaging
  
• Develop, maintain, and enforce brand guidelines
  
• Work closely with creative and branding agencies to deliver high-quality output on time
  
• Collaborate with internal teams (marketing, product, performance, content) to align brand with business goals
  

Specific criteria required for the applicants:

• 5–8 years of experience in brand management, marketing, or creative strategy
  
• Experience across both B2C and B2B branding is a plus
  
• Startup or high-growth environment experience preferred
  
• Comfortable working closely with founders and senior leadership
  

What you can expect in return:

• Statutory benefits like PF & Gratuity
• Health Insurance
• Flexible Working structure
• Professional development opportunities
• Collaborative and inclusive work culture

About EduFund

EduFund is India’s first dedicated education-focused fintech platform, built to help Indian families plan, save and secure their child’s education. Founded in 2020, our mission is to remove financial stress from education planning.

We offer a full suite of solutions, including investments, education loans, visa and immigration support, international remittance, and expert counselling, making it India’s only end‑to‑end education financial planning platform.

Whether it's saving early or funding a degree abroad, EduFund helps parents make smarter financial decisions for their child’s future.

With 2.5 lakh+ families, 40+ AMC partners, 15+ lending partners, and a growing presence across Tier 1 and Tier 2 cities, EduFund is becoming the go-to platform for education financing in India.

In July 2025, EduFund raised $6 million in Series A funding, led by Cercano Management and MassMutual Ventures, bringing the total capital raised to $12 million.

Website - https://www.edufund.in/