Job Title: Employer Branding Associate Manager
Role : Engagement & Events
Location: Mumbai, Maharashtra
Experience: 6–8 Years
Employment Type: Full-Time
We are seeking an experienced Employer Branding Associate Manager who has a strong track record of engaging with a large associate workforce. The ideal candidate will have successfully executed high-impact engagement programs for 2,000+ associates, contributing significantly to employer brand perception, associate satisfaction, and emotional connection with the organization.
This role is pivotal in shaping and enhancing our internal brand presence through innovative engagement strategies that resonate with our people and their families.
Execute Engagement Campaigns: Manage creative, scalable engagement initiatives that connect with associates and their families across multiple locations.
Event Management: Plan and lead large-scale associate and family-centric events, festivals, and recognition programs to build community and celebrate milestones.
Data & Feedback: Collect and analyze engagement metrics and feedback to continuously improve programs.
Family Engagement: Build unique programs that involve families, supporting a holistic associate experience beyond the workplace.
Stakeholder Collaboration: Work closely with business leaders to understand engagement needs and align branding initiatives with organizational goals.
Qualifications & Experience:
6–8 years of experience in employer branding, employee engagement, internal communications, or HR marketing.
Proven experience handling engagement for large workforces (2,000+ associates), preferably in a fast-paced or multi-location environment.
Strong understanding of employee lifecycle and the role of branding in talent attraction, retention, and culture building.
Excellent storytelling, communication, and interpersonal skills.
Ability to manage multiple projects, vendors, and stakeholders simultaneously.
Creativity, empathy, and a strong sense of ownership in building meaningful people experiences.