• Lead the initial branding project, including development of colour palettes, typography, logo direction, and design style.
• Create brand guidelines and templates for consistent use across the website, social media, and marketing materials.
• Assist with the design and improvement of the WordPress website to reflect the new brand identity.
• Set up and maintain an Instagram page, including content posting and engagement strategies.
• Assist with branding initiatives to ensure a consistent and professional online image.
• Adapt designs for digital products and downloadable resources as needed.
• Collaborate regularly via Zoom and Whatsapp.