Assistant Brand Manager

We are seeking a dynamic and creative Assistant Brand Manager to support the Brand Team in the execution of brand strategies and day-to-day activities. The ideal candidate will assist on executing brand campaigns, managing brand projects & timelines, and providing analytical support to ensure successful brand performance in alignment with brand and business objectives.

Job Responsibilities:

• Assist in gathering and analysing consumer insights and market trends to support brand strategy development.
• Contribute to the development of strategic 3-year brand plans that build equity and unlock long-term category and business growth.
• Assist in the execution of brand plans, ensuring consistency and alignment with brand and business objectives.
• Provide support managing and executing the innovation pipeline, including tracking profress & timelines and working collaboratively cross-functionally to executive with excellence.
• Assist in the execution of communication strategies and rolling 12 – 18 month media plans, ensuring brand consistency.
• Evaluate marketing campaigns monitoring and optimising campaign performance for maximum ROI.
• Support the team in the management of brand budgets effectively, ensuring accurate tracking and reporting.
• Contribute to peer growth and development by sharing knowledge and insights, fostering a high-performance culture.
• Maintain strong collaborative relationships with cross-functional teams, ensuring alignment on brand activities.

Desired Skills and Experience:

• Strong analytical skills and attention to detail.
• Brand marketing experience with a focus on execution.
• A passion for brands with a consumer-centric mindset.
• Project management skills.
• Good communication and organisation skills.
• Collaborative and team-oriented mindset.
• Ability to work collaboratively and manage multiple tasks.
• Enthusiasm for learning and developing within the brand mangement field.
• Knowledge of retain industry trends and consumer behaviour.
• Ability to work well under pressure and meet tight deadlines.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration or related field.
• 1+ years of experience in a marketing or branding role, preferably within the retail industry.