Founding Brand Designer & Art Director

About Retell AI

At Retell AI, we're not just automating calls—we’re transforming how the world communicates. Our AI voice agents are reshaping sales, support, and customer engagement for leading brands. Backed by Alt Capital, Y Combinator, and top-tier investors, we've raised $4.7M in seed funding and hit $14M ARR with just 12 people.

We’re one of the fastest-growing Voice AI startups and we're on a mission to become the standard for voice automation at scale. We're also one of the top ranking startups at https://leanaileaderboard.com/.

Now it’s time for the brand to match the product—and that’s where you come in. We’re aiming for a brand that’s as iconic and thoughtful as Clay, ElevenLabs, Figma, Apple, and Ada.cx. If that gets your heart racing, read on.

About the Role

As a Founding Brand Designer & Art Director, you’ll lead the visual transformation of Retell AI, crafting a cohesive and iconic brand identity that matches the sophistication of our AI voice platform. You’ll own the end-to-end brand revamp, designing across web, marketing, social media, and motion content, while collaborating with engineers and marketers to deliver polished, impactful experiences. This high-impact role offers the chance to shape how businesses worldwide perceive AI-driven communication, working alongside a team obsessed with craft and quality.

Key Responsibilities

• Lead Retell’s brand refresh, developing a modern, trustworthy visual identity across all touchpoints—online and offline.
• Redesign the main marketing website to reflect the product’s quality, collaborating with engineers to ship fast, responsive UI.
• Create scalable design systems, including reusable components, templates, and brand guidelines, to ensure consistency and speed.
• Design marketing assets, including social media posts, pitch decks, product visuals, and campaign materials.
• Develop motion graphics and animations to explain features, engage audiences, and enhance storytelling.
• Collaborate with product and marketing teams to support feature launches, growth campaigns, and strategic initiatives with compelling design.

You Might Thrive If You

• Have 3+ years of experience in branding, visual, or graphic design, ideally at a top-tier design agency or fast-growing startup.
• Are proficient in tools like Figma, Webflow, and After Effects, turning ideas into polished, production-ready assets.
• Possess excellent visual instincts, balancing high taste with fast execution while meeting deadlines.
• Excel at building scalable design systems to maintain consistency across channels.
• Are curious and self-driven, experimenting with new tools and approaches to visual storytelling.
• Understand how to craft bold, trustworthy brands that resonate through design.
• Collaborate effectively with engineers, founders, and marketers, sharing ideas and incorporating feedback.

Job Details

• Job Type: Full-time, 70 hr/week (50 hr/week onsite with flexible hours + 20 hr/week work from home)
• Cash: $185k–$220k
• Equity: 0.05%–0.15%
• Location: Redwood City, CA, US
• US Visas: Sponsors Visa & Green Card

Other Benefits

• 100% medical, dental, vision insurance coverage
• Unlimited breakfast, lunch, dinner, and snacks
• Gym and daily commute fee reimbursement
• Internet and phone bills covered

Compensation Philosophy

• Best Offer Upfront: Choose from three cash-equity balance options; no negotiation needed.
• Top 1% Talent: Above-market pay (top 5 percentile) to attract exceptional builders.
• High Ownership: Small teams, >$1M revenue/employee, and significant equity. We’re one of the top ranking startups at https://leanaileaderboard.com/.
• Performance-Based: Offers tied to interview performance, not experience or past salaries.

Interview Process

1. Online Assessment (30 min): Submit a portfolio showcasing branding, visual design, or motion graphics work (7 days to complete).
2. Technical Phone Interview (30 min): Virtual discussion on your design process, focusing on a past project or case study.
3. Creative Challenge Interview (30 min): Present a mock design solution for a Retell AI branding scenario.
4. Onsite/Virtual Interviews (2–3 hrs): Hosted in our office if located in the Bay Area or virtual, with three rounds:
   
   1. Portfolio Review: Walk through your work and decision-making process.
   2. Design Systems: Propose a scalable brand system for Retell AI.
   3. Collaboration: Work with stakeholders to align on a creative brief.

Learn More

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Join Retell AI to shape the future of voice automation, crafting an iconic brand that redefines AI-driven communication.